Holos Planning launches T-POINT service for its comprehensive life planning support service "L-club"

2011.08.01 Press Releases
Culture Convenience Club Co., Ltd.

— Offering lifestyle-oriented life plans to 37.57 million T-CARD members— Opening a space in Kyoto's Karasuma district with L-club concierges, financial planners, and legal professionals on staff—

Holos Planning Co., Ltd. (Headquarters: Kyoto City, Kyoto Prefecture, Representative Director: Kei Horii, hereinafter referred to as Holos Planning), which operates insurance agencies and insurance agency management support services nationwide, and Culture Convenience Club Co., Ltd. (Tokyo Headquarters: Shibuya Ward, Tokyo, President and CEO: Muneaki Masuda, hereinafter referred to as CCC), which operates "T-POINT" *1, Japan's largest common point service, have agreed to a business alliance regarding the introduction of T-POINT services. Holos Planning will begin offering T-POINT services through its comprehensive life planning support service "L-club" starting August 1, 2011.

According to population estimates by the Ministry of Internal Affairs and Communications, Japan's population structure has been steadily aging and declining since 1996, and as of October 1, 2010, the census results showed that 31% of the Japanese population was 60 years of age or older. Furthermore, as consumers' lifestyles diversify and a flood of information is provided through mass media and social media, there is a growing demand for more reliable, high-quality information tailored to each individual. Under these circumstances, Holos Planning has launched "L-club," a comprehensive life planning support service that assists in all aspects of life and helps members achieve their self-actualization goals. The service provides each member with various services related to their daily life, including insurance consultations, financial planning, life plan design support, and more.

In this collaboration between Holos Planning and CCC, we plan to introduce the T-POINT service to "L-club" and propose life plans tailored to the individual lifestyles of our 37.57 million T-POINT members. As a first step, we will offer T-POINT to those who register for "e-Life Diagnosis," which allows users to simulate life planning on "L-club," and to those who consult directly with a planner. Going forward, we will gradually expand the provision of T-POINT to other life planning support services as well.

To coincide with the launch of its "L-club" service, Holos Planning will open two flagship life planning spaces, "L-Cafe" and "LAC-za" (both provisional names), on the first floor of its headquarters starting September 1 (tentative). At "L-Cafe," visitors can freely try out the "e-Life Diagnosis" using computers set up in the open space, and there will also be L-club concierges available to provide information about L-club services and support life planning consultations. Additionally, the space will serve as a sampling area, offering free samples of Kyoto's local specialties and other products to support companies' marketing efforts. At "LAC-za," financial planners, tax accountants, judicial scriveners, and other professionals are always on hand to provide individual consultations to individuals and companies. In addition, various seminars and events related to daily life are planned, including seminars on will preparation and insurance review, as well as lectures by experts in various fields such as medicine, psychology, and philosophy. In addition, the space will be used for exhibitions of traditional arts such as paintings and ceramics, as well as for theatrical performances of traditional arts, aiming to increase awareness of "L-club" as a hub for "lifestyle, art, and culture." "L-Cafe" and "LAC-za" will be open to T-CARD members residing in the Kansai region, while also being promoted for use by the general public, tourists, and as employee welfare spaces for companies.

Holos Planning plans to expand the "L-club" service to other insurance agencies and to further develop partnerships with real estate companies, housing developers, wedding and funeral service providers, hospitals, and nursing homes, so that it can provide the information and services necessary for major life events through "L-club."
Through this partnership, CCC aims to further enhance the value of T-POINT services by expanding T-POINT services to T-POINT members in a new area called "life planning."

[Overview of T-POINT Service at "L-club"]
■Service Start Date:
Monday, August 1, 2011
■"L-club" Service URL:
http://l-club.jp/ (PC only)
■T-POINT Service at "L-club":
This is a free membership service that aims to support registered members in achieving a "richer life" by offering a variety of life support services, including life planning consultations. Members can earn 100 T-POINTS by using "e-Life Diagnosis," which allows members to easily simulate their life plan online, and members can earn 500 points by taking a "Life Plan Consultation" (free of charge) where they can talk directly with a planner at one of our 26 offices nationwide (initially, the Kansai area and Fukuoka will be included).
■T-CARDs Issued:

*Those who register with "L-club" will receive an original T-CARD either in person or by mail.

*1 The common point service "T-POINT" was launched in October 2003 and has grown into a point service held by 37.57 million people as of the end of June 2011, representing more than one in four people in Japan. Furthermore, the number of participating companies in "T-POINT" reaches approximately 35,000 stores across 70 companies, and it can be used in a wide range of everyday situations, including TSUTAYA, FamilyMart, ENEOS, Doutor Coffee Shop, Gusto, Camera Kitamura, Yahoo! Shopping, and more.

Documents related to this matter

Holos Planning launches T-POINT service for its comprehensive life planning support service "L-club"

Inquiries regarding this matter
Culture Convenience Club Co., Ltd.
Public Relations Representative: Ando
TEL: 03-6800-4464／FAX: 03-3760-6020