FamilyMart and Three F to hold their first joint promotional event.
2012.10.01
Press Releases
T-Point Japan Co., Ltd. / FamilyMart Co., Ltd. / Three F Co., Ltd.
—T-Point 10th Anniversary "Autumn Bonus Campaign"—
T Point Japan Co., Ltd. (hereinafter "TPJ"), FamilyMart Co., Ltd. (hereinafter "FamilyMart"), and Three F Co., Ltd. (hereinafter "Three F") will be holding the "Autumn Bonus Campaign" to commemorate the 10th anniversary of T-POINT, starting October 2, 2012. This initiative marks the first time FamilyMart and Three F have jointly conducted a promotional activity since their founding.
Since 2009, TPJ and T-POINT partner companies have launched company-wide projects such as strategic presentations by management, marketing study groups, sales promotion subcommittees, and area-specific store manager meetings, and have been engaged in numerous joint sales promotions and inter-company collaborations. In addition, TPJ analyzes the results of these projects and plans and proposes various loyalty programs to create further customer value enhancements.
TPJ, FamilyMart, and Three F have launched a new project called the "Convenience Store Subcommittee" as part of their loyalty program. The project aims to increase T-CARD usage at convenience stores, which are frequently used in daily life, while also improving customer satisfaction. We believe this initiative will enhance the loyalty of our 41.88 million T-CARD members*1 and significantly contribute to the overall revitalization of the T-POINT program.
In the first phase of this joint promotion, the "Autumn Bonus Campaign," customers who have a T-CARD and purchase eligible campaign items such as dry beverages, alcohol, ice cream, processed foods, and confectionery at FamilyMart or Three F stores by presenting their T-CARD will receive 5 to 100 T-POINT as bonus points. We will also be offering T-POINT for using both FamilyMart and Three F stores, as well as a gift campaign in collaboration with Yahoo! Shopping.
Going forward, we will regularly hold joint promotional events, including collaborations with entertainment content such as movies, music, and characters.
"Autumn Bonus Campaign" Overview
■Campaign Name: Autumn Bonus Campaign
■Campaign Period: October 2, 2012 (Tue) 0:00 to October 29, 2012 (Mon) 23:59
■Campaign details:
(1) 5 to 100 points guaranteed
When you present your T-CARD at FamilyMart or Three F and purchase eligible campaign items, you'll earn 5 to 100 points. Furthermore, 10,000 people will be randomly selected to win 500 points.
*No prior registration is required.
*The 500 points awarded in the lottery will be credited to the winners in late November.
(2) 1,000 points for 1,000 people
If you use your T-CARD at both FamilyMart and Three F stores, you'll be entered into a lottery to win 1,000 T-POINT (1,000 winners).
*No prior registration is required.
*This offer is not limited to the purchase of eligible products.
*1000 points will be awarded to the winners in late November.
(3) 1,000 points for every 30 people
If you purchase eligible products at FamilyMart or Three F and register for T-POINT usage (ID linking) on Yahoo! Shopping for the first time, you will be entered into a lottery to win 1,000 T-POINT (1 in 30 chance).
*To register for T-POINT usage, you must have a T-ID and a Yahoo! JAPAN ID registered in advance. (Both are free to register)
*By registering for T-POINT usage, you will be able to earn and use T-POINT at Yahoo! Shopping.
*1 A unique member is counted as one person if they are an active member who has used their T-CARD in the past year and holds multiple cards.
Documents related to this matter
FamilyMart and Three F to hold their first joint promotional event.Inquiries regarding this matter
T Point Japan Co., Ltd.
Public Relations Representative: Ando
TEL: 03-6800-4464