TSUTAYA will launch its "TSUTAYA Mobile Membership Card" service on November 1st. Initially, it will be available at five stores equipped with self-checkout registers, including the Umeda Doyama store and the Fukuoka Tenjin store.

2012.11.01 Press Releases
Culture Convenience Club Co., Ltd. TSUTAYA Company

—You can use your smartphone or mobile phone as your membership card to rent DVDs and CDs at TSUTAYA stores!—

Culture Convenience Club Co., Ltd. TSUTAYA Co., Ltd. (Headquarters: Shibuya-ku, Tokyo), which operates TSUTAYA stores nationwide, will launch the "TSUTAYA Mobile Membership Card" service on November 1, 2012 (Thursday), which will allow customers to rent DVDs and CDs at TSUTAYA stores using their smartphones or mobile phones as their membership cards.

The "TSUTAYA Mobile Membership Card" service will be launched at five stores that have introduced self-checkout registers: TSUTAYA Umeda Doyama (Osaka City, Osaka Prefecture), TSUTAYA Abenobashi (Osaka City, Osaka Prefecture), TSUTAYA Fukuoka Tenjin (Fukuoka City, Fukuoka Prefecture), TSUTAYA Tenjin Ekimae Fukuoka Building (Fukuoka City, Fukuoka Prefecture), and TSUTAYA Yutenji (Meguro Ward, Tokyo). The service will be gradually expanded nationwide, starting with stores that have introduced self-checkout registers.

*1 "Osaifu-Keitai(R)" is a trademark or registered trademark of NTT DOCOMO, INC.
*2 Some devices may not be compatible.
*3 This service utilizes "Kazasu Folder," provided by FeliCa Networks, Inc. Kazasu Folder is a registered trademark of FeliCa Networks, Inc.
*4 The electronic money accepted at TSUTAYA is Rakuten Edy and various transportation-related electronic money.

■Inquiries regarding this matter
Culture Convenience Club Co., Ltd. TSUTAYA Co., Ltd.
Public Relations Contact: TEL: 03-6800-4764

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