Support those who have taken on the challenge or are currently taking on the challenge with T-POINT!

2013.06.24 Press Releases
T Point Japan Co., Ltd.

-The first event is the cycling event "Tour de Tohoku 2013 in Miyagi and Sanriku"-

T Point Japan Co., Ltd. operator of Japan's largest shared points service, "T-POINT," is embarking on a new initiative to use "T-POINT" to give shape to the feelings of people who have taken on new challenges or made an effort, as well as those who sympathize with or want to support those actions. The first of these will be held on November 3, 2013, at the Tour de Tohoku 2013 in Miyagi/Sanriku, a cycling event organized by Yahoo Japan Corporation and Kahoku Shimpo Co., Ltd. with the aim of supporting the recovery from the Great East Japan Earthquake and preserving the memory of the disaster for future generations.
Additionally, during this fiscal year, we plan to undertake various initiatives in collaboration with Yahoo! JAPAN based on the strategic capital and business alliance concluded between Yahoo Japan Corporation and Culture Convenience Club Co., Ltd. in June 2012.

T-POINT Japan is running a project to support children and community spaces in areas affected by the Great East Japan Earthquake, "Present your T-CARD to bring smiles to children in the affected areas."" has been implemented since 2011. As the concept of reconstruction support is the same for this cycling event, it was decided to collaborate as the first step, and the "T-POINT" accumulated through the cycling event, representing the efforts and support, will be used to "Show your T-CARD and bring a smile to the faces of children in the disaster-stricken areas. The funds will be donated to the disaster-stricken areas through the "Project."

Overview of this initiative
If you participate in the cycling event and register after the event has ended, you will receive 3 T-POINT for every kilometer you ride. T-POINT Japan will donate the same number of gift points to the campaign "Show your T-CARD to bring smiles to children in the disaster-stricken areas."We will donate to the project. Additionally, if you would like to support the event participants, please "Like" the official T-POINT Facebook page where the cycling event will be announced, and one point will be donated to the project for each "Like."Details will be announced on the project website around October.

T-POINT will continue to aim to be "everyone's points that connect people and society, for the benefit of others," and will continue to provide support by connecting the network of 100 T-POINT Alliance companies with the network of 45.6 million customers (active unique number) who use T-CARD every day.

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Support those who have taken on the challenge or are currently taking on the challenge with T-POINT!

Inquiries regarding this matter
T Point Japan Co., Ltd.
Public Relations Officer: Ando
TEL: 03-6800-4464