The fourth installment of the "Reprint Produced Paperbacks" series, selected by discerning bookstore staff, is a return of that classic! A heartwarming mystery from the staff of TSUTAYA bookstores in Chugoku and Shikoku, "The Ark Goes to Winter Land"

2016.08.04 Press Releases
TSUTAYA Co., Ltd. / Chugoku-Shikoku TSUTAYA Co., Ltd.

TSUTAYA Co., Ltd. (Head office: Shibuya-ku, Tokyo / President and COO: Kazuo Nakanishi / hereinafter referred to as "TSUTAYA"), which operates approximately 835 "TSUTAYA BOOKS" and "Tsutaya Bookstore" stores nationwide, has announced that "TSUTAYA will change the way you encounter books. Based on the concept of "Reprint Produced Bunko," a project launched in February this year in which staff at TSUTAYA bookstores across the country produce new reprints of out-of-print books, we are pleased to announce that the fourth installment, Yasuhiko Nishizawa's "The Ark Goes to Winter Country," will be released by Futabasha on August 4th.

In addition, to commemorate the fourth reissue, TSUTAYA will be promoting this work as a recommended title in stores nationwide and will be running a campaign where customers can earn five times the T-POINT.

Booksellers' Choice "Really Recommended Paperbacks Now" Part 4 - Family Novel Category - "The Ark Goes to Winter Country"　

This "Reprint Produced Paperbacks" project asks "book connoisseur" bookstore staff at approximately 835 TSUTAYA stores nationwide to choose "paperbacks that they truly recommend right now" from paperbacks that are difficult to obtain because they are out of print or have no plans to reprint them. From the approximately 100 recommended works received along with enthusiastic comments, the highest quality books that we would most like to share with our customers will be reprinted. The series was first released in February of this year, and the total number of copies printed from the first to third volumes has already reached 162,000, an exceptional achievement for a reprinted book.

This is the fourth time the awards have been held, and the work selected as the best in the family novel genre was "The Ark Goes to Winter Land." This work was out of print, but was republished thanks to a suggestion from Yuki Yamanaka, a bookstore staff member at TSUTAYA Nakamanman store (Kochi City, Kochi Prefecture). For the republication, the cover has been completely redesigned to appeal to a new readership while maintaining the worldview of the original work itself. As the first work to be unearthed from the Chugoku-Shikoku region, it will be available in stores not only in the Chugoku-Shikoku region but nationwide, along with enthusiastic comments from TSUTAYA bookstore staff.
Furthermore, TSUTAYA Nakamanman store (Kochi Prefecture) will be holding a book signing event on August 21st featuring Yasuhiko Nishizawa, author of "The Ark Goes to Winter Land" (please contact the store listed below for details). We will create opportunities for more customers to learn about and enjoy this work.

At TSUTAYA Nakamanman store, we also hold a monthly event called "Book Night Party" where book-loving customers can participate and talk about their recommended books. At the event, Yamanaka and other book-loving store staff will talk with participants, and will also help to create actual corners on the sales floor for the books introduced at the event, helping to recommend them to more customers. In addition, following the remodeling of the store's sales floor in April of this year, the store has begun publishing a monthly newspaper called "Nakamashinbun," which Yamanaka compiles as editor-in-chief, containing recommended books and information on fairs and events. In addition to "Hon-Ya-kai," the store is also taking on new initiatives to deliver recommended books and information to customers in a variety of ways.

Target product: "The Ark Goes to Winter Land"
Target period: Thursday, August 4th to Friday, September 30th, 2016

*Points will be awarded in late October.
*Some stores may not carry this product.
*Purchases made through TSUTAYA Online Shopping are not eligible.

The "Reprint Produced Paperbacks" project plans to continue to distribute approximately six reprinted books per year at TSUTAYA stores nationwide. With this "Reprint Produced Bunko" project as a starting point, we will further strengthen our efforts to create a store where "you can find interesting books when you visit TSUTAYA."

As a regional project where TSUTAYA bookstore staff across the country discover and promote new encounters with high-quality books, we aim to offer a wide range of customers new reading experiences and inspiring lifestyle suggestions.

Materials related to this matter

The fourth installment of the "Reprint Produced Paperbacks" series, selected by discerning bookstore staff, is the return of that classic! A heartwarming mystery, "The Ark Goes to Winter Country."

Inquiries regarding this matter
TSUTAYA Co., Ltd. Public Relations Unit TEL: 03-6800-4764
Chugoku-Shikoku TSUTAYA Co., Ltd. Public Relations Officer: Toda TEL: 082-242-4310