TSUTAYA's smartphone "TONE" opens its first store in the Chugoku region. Sales start on Saturday, October 15th at TSUTAYA Matsunaga store

2016.10.14 Press Releases
Chugoku-Shikoku TSUTAYA Co., Ltd. / Morabus Co., Ltd.

-Safe and quality for everyone, from beginners to families. " is made possible. A popular smartphone service that costs 1,000 yen per month and allows you to earn T-points

Chugoku-Shikoku TSUTAYA Co., Ltd. and Morabus Co., Ltd., a TSUTAYA franchisee, are pleased to announce that they will be opening a store and beginning sales and service of TONE at the TSUTAYA Matsunaga store (located in Matsunaga-cho, Fukuyama City), the first TSUTAYA store in the Chugoku region.

■TSUTAYA's "TONE" stands for "reliable quality for everyone."This is a smartphone service that makes this possible.
Not only do we offer a reasonable price starting from 1,000 yen (※) per month with unlimited data on the Docomo line (LTE), but we also offer a wide range of services that even smartphone novices can feel safe using, such as features that allow parents to manage their children's app downloads, control usage time, and monitor their location, as well as a function that automatically repairs device problems simply by placing the device in the box, and a service that remotely controls the device from a call center for support. In addition, the cost of the device and monthly usage fees can be accumulated as T-POINT.

*We may restrict large amounts of data transmitted over a short period of time or for long periods of time.

"TONE" began selling at TSUTAYA's flagship store, SHIBUYA TSUTAYA, on May 5, 2015, and is now available at approximately 40 TSUTAYA stores across the country. Daikanyama T-SITE, a new lifestyle-oriented commercial facility with Tsutaya Bookstore at its core, and Futako Tamagawa Tsutaya Electrics are visited by many customers every day, including families. Additionally, since March 2016, we have been fully expanding our TSUTAYA franchise chain nationwide.

■TSUTAYA Matsunaga store will propose a "rich lifestyle" through smartphones.
TSUTAYA Matsunaga store will take advantage of the sale of "TONE" to begin offering smartphone services as a new lifestyle proposal to customers. At the same time, TSUTAYA Matsunaga store is also planning a large-scale renovation of the entire store. We will provide further details about the full renovation at a later date, but we are currently preparing for the grand opening next month. We are planning to incorporate plenty of creative ideas to make our store more convenient and enjoyable for even more customers, so please look forward to it.

■ "TSUTAYA Matsunaga Store" TONE sales floor overview
・Store name: TSUTAYA Matsunaga store
・Address: 6-8-18 Matsunagacho, Fukuyama City, Hiroshima Prefecture ・Telephone number: 084-933-0039
・Opening date: Saturday, October 15th
・Business hours: 10:00-20:00 (last admission 19:00) *1
Business details: Registration for TONE services, usage support, sales of cases, earphones, etc.
・Special notes: This store will be located in the TSUTAYA Matsunaga store. *2

*1: Different from the opening hours of TSUTAYA Matsunaga store. 　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　
*2: TSUTAYA Matsunaga store will be closed for renovations for 11 days from October 4th (Tuesday) to October 14th (Friday).

[Molabus Co., Ltd. Company Profile]
・Trade name: MORAVS Co., Ltd.
・Established: December 1995
Address: 20-8 Kawaguchicho 4-chome, Fukuyama City, Hiroshima Prefecture, 720-0822
・Capital: 147 million yen
・Representative: Nobuhiro Hamada, Representative Director and President
・Number of employees: 48 full-time employees (approximately 300 part-time and casual employees)
・Fiscal year end: November 30th (once a year)
- Business details: We currently operate a total of 11 stores, including nine TSUTAYA stores and two FamilyMart stores, in eastern Hiroshima Prefecture and western Okayama Prefecture (Bingo and Ikasa areas). 　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　
[Chugoku-Shikoku TSUTAYA Co., Ltd.]
・Head office: Naka-ku, Hiroshima City, Hiroshima Prefecture (established April 1, 2016)
・Representative: Takayuki Akatsuka (President and CEO)
・Main phone number: 082-242-4310

Materials related to this matter

TSUTAYA's smartphone "TONE" opens its first store in the Chugoku region. Sales start on Saturday, October 15th at TSUTAYA Matsunaga store

Inquiries regarding this matter
Chugoku-Shikoku TSUTAYA Co., Ltd. Public Relations Department TEL: 082-242-4310
Mollabs Co., Ltd. Public Relations: 084-981-1100