Publication of "Home Sharing: Changing Cities - Thinking about Japan's Future with a University of Tokyo Professor" begins

2018.03.13 Press Releases
Culture Convenience Club Co., Ltd.

-Airbnb check-in service now available at TSUTAYA/TSUTAYA BOOKS in Shinjuku, Umeda, and Fukuoka!-

Culture Convenience Club Co., Ltd. (Tokyo Head Office: Shibuya-ku, Tokyo; President and CEO: Muneaki Masuda; hereinafter referred to as "CCC") entered into a partnership agreement with Airbnb Japan Co., Ltd. in May 2016, and the two companies have been working together to propose a lifestyle known as "Japanese-style home sharing."As part of this effort, we are pleased to announce that we will begin publishing "Home Sharing: Changing Cities - Thinking about Japan's Future with a University of Tokyo Professor" from March 13, 2018.

Release of "Home Sharing: Changing Cities - Thinking about Japan's Future with a University of Tokyo Professor"

"Home Sharing: Changing Cities - Thinking about Japan's Future with a University of Tokyo Professor" aims to propose an unprecedented form of regional revitalization by utilizing idle assets in a way that meets the needs of each region, from major cities to rural areas, by introducing a new sharing business and communication service called "home sharing" to various regions across Japan, as the need for home sharing is expected to expand further in the future due to the increase in foreign tourists visiting Japan. This book will be available at bookstores nationwide, including TSUTAYA and select TSUTAYA BOOKS.

Home sharing is attracting attention as one solution to social problems such as the increase in vacant houses and depopulation in rural areas. This book introduces specific statistical data based on the results of a joint research project between the world's largest platform, Airbnb, and a professor from the University of Tokyo, as well as examples of initiatives by local governments and notable Japanese companies. This book provides an easy-to-understand, in-depth look at the current state of home sharing in Japan and its future prospects.
・Supervision: Airbnb Japan
・Planning and publishing: Culture Convenience Club
・Publisher: Neko Publishing
・Release date: March 13, 2018
・Price: 850 yen (excluding tax)

Providing check-in services for Airbnb guests

TSUTAYA BOOK APARTMENT (Shinjuku-ku, Tokyo), Umeda TSUTAYA BOOKS (Osaka City, Osaka Prefecture), and Ropponmatsu TSUTAYA BOOKS (Fukuoka City, Fukuoka Prefecture), which are located in areas frequently visited by foreign tourists visiting Japan, are offering a check-in service for Airbnb guests for a limited time from February 15 to March 31, 2018. The check-in service not only involves handing over keys to the host, recording the reservation in a ledger, and explaining house rules, but also providing a welcome drink, a travel guide map, and luggage storage at the store, and has been used by many guests to date.

Service period: February 15th to March 31st, 2018
Service provided by:
・TSUTAYA BOOK APARTMENT (Shinjuku, Tokyo)
・Umeda TSUTAYA BOOKS (Osaka City, Osaka Prefecture)
・Ropponmatsu TSUTAYA BOOKS (Fukuoka City, Fukuoka Prefecture)
Services provided:
・Key handover
・Acquisition of ledger by proxy
・Getting house rules signed
　*We will only be able to accommodate requests if we can receive a written copy of the rules.
・Providing a store-exclusive "DEEP MAP" that summarizes nearby spots and activities
・Welcome drinks provided at Umeda TSUTYA BOOKS and Ropponmatsu TSUTAYA BOOKSTORE
　*TSUTAYA BOOK APARTMENT is free to use for 1 hour (free drink included)
・Luggage storage: TSUTAYA BOOK APARTMENT (fee required) / Umeda TSUTAYA BOOKSTORE (free)
　*Not available at Ropponmatsu TSUTAYA BOOKSTORE

Providing content creation support services for Airbnb hosts

We provide content creation support services to Airbnb hosts to make the listings they rent out to guests more attractive. This service utilizes the network of photographers owned by PhotoCreate Inc., a CCC Group company, and will be developed in collaboration with the "one-stop service" provided by AirTripStay Inc.

Airbnb information portal site "Airbnb Navi"

In May 2016, CCC and Airbnb Japan launched the Airbnb information portal site "Airbnb Navi" was launched. The site is packed with content, including stories of guests and hosts using Airbnb, interviews with companies promoting home sharing, and explanations of new laws by lawyers, and is well-received by many viewers.

CCC will continue to work with Airbnb Japan to promote "Japanese-style home sharing" and revitalize local economies by spreading diverse lifestyles across the country.

Inquiries regarding this matter
Culture Convenience Club Co., Ltd.
Public Relations Officer: Ando
TEL: 03-680-4464