Mito Hollyhock and T Point Japan to once again implement initiatives to revitalize the Ibaraki and Mito regions

2018.03.29 Press Releases
Football Club Co., Ltd. / Mito Hollyhock T Point Japan Co., Ltd.

-We are also holding a "T-Point Thanks Match" where you can receive T-Points!-

Mito Hollyhock Football Club Co., Ltd. (Head office: Mito City, Ibaraki Prefecture; Representative Director: Kunio Numata; hereinafter referred to as "Mito Hollyhock") and T Point Japan Co., Ltd. (Head office: Shibuya Ward, Tokyo; Representative Director, President and COO: Kazuhiko Kitamura; hereinafter referred to as "T Point Japan") will be implementing various initiatives this year to revitalize the Mito, Ibaraki region, including hosting the "T-Point Thanks Match," a home game where players can earn T-Point.

Last season, of the 103,549 visitors to K's Denki Stadium Mito, Mito Hollyhock's home ground, approximately 40% presented their T-Cards and were awarded 5 attendance points. In addition, a campaign in which T-Points were doubled when Mito Hollyhock won saw a 5% increase in visits by T Card users to participating stores compared to other stores, and many people in Ibaraki Prefecture participated in this initiative.

This year, Mito Hollyhock and T Point Japan will once again aim to contribute to the revitalization of the local economy and development of the local community in Ibaraki Prefecture by supporting the local professional sports team.

"T-Point Thanks Match" held
To raise awareness of T-Points and T-Cards and to help fans enjoy watching games at the stadium, we will be promoting Mito Hollyhock home games through a variety of events, such as giving away T-Point when fans attend the T-Point Thanks Match or at halftime.

・Date: Sunday, April 1, 2018, 14:00 KICK OFF

・Opponent team: FC Machida Zelvia
*As part of the J.League's support for the recovery from the Great East Japan Earthquake, Mito Hollyhock is inviting people from Mito City and the surrounding area free of charge. On the day of the T-Point Thanks Match, residents and students of Shirosato Town, Hitachi City, Daigo Town, Joso City, Chikusei City, and Sakuragawa City will be invited free of charge.

"Mito Hollyhock wins and gets double T-point!" campaign
On the day after Mito Hollyhock wins an official match (0:00:00-23:59:59), you can earn double T-Points when you shop at participating stores.

・Event period: February 26th (Monday) to November 18th (Sunday), 2018
Participating stores: Mito City, Hitachinaka City, Naka City, Tokai Village, Shirosato Town, Kasama City, Omitama City, Ibaraki Town, and Oarai Town
*Some stores are not eligible, there are specific ineligible conditions, and there are products and services for which points cannot be accumulated.
*Applies to both home and away games.
*If Mito Hollyhock loses or draws, they will not be eligible for double points.

"Get T-point when you visit K's Denki Stadium Mito!"
If you present your T-Card at a Mito Hollyhock home game, you will receive 5 T-Point as attendance points, and 10 points if the team wins.

"Sponsorship Support Day!"
During the season (scheduled for autumn), T Point Japan and Book Ace Co., Ltd. will be sponsoring the Mito Hollyhocks with 1% of sales from purchases made when a T Card is presented at participating T-Point partner stores in Ibaraki Prefecture, during the "Sponsorship Support Day!"

Materials related to this matter
Mito Hollyhock and T Point Japan to once again implement initiatives to revitalize the Ibaraki and Mito regions

Inquiries regarding this matter

Mito Hollyhock Football Club Co., Ltd.
Public Relations Officer: Kato
TEL: 0296-88-3900

T Point Japan Co., Ltd.
Public Relations Officer
TEL: 03-6800-4464