Results of the 8th Data Business Creation Contest announced
2018.09.25
Press Releases
Keio University SFC Research Institute / CCC Marketing Co., Ltd.
-Musashino University's "MUST" wins the top prize-
1. Implementation Overview
■ Theme (purpose)
The future of bookstores
■ Final presentation, judging session, and award ceremony
Date and time: Saturday, September 15, 2018, 13:30-18:30
Location: North Hall, Keio University Mita Campus, 2-15-45 Mita, Minato-ku, Tokyo
2. Final Results
■Grand Prize:
Team "MUST" (Musashino University)
Theme: "The Age of Books Returns - The Fusion of Real and Digital"
■Excellent Award:
Team "wadao.inc" (Keio University, Soka University, Seikei University)
Theme: "Reading Gym - Providing an extraordinary reading experience by redefining reading"
■Judges' Special Award:
Team "Hibiki" (Toyonan High School)
Theme: "How to create 'attractiveness' in bookstores"
■Future Creation Award:
Team "Fukafukaaha" (Keio University Graduate School)
Theme: "DIG8 ~ A bookstore that cares for someone special ~"
■Customer Value Creation Award:
Team "Bookstore Twice a Week" (Keio University)
Theme: "Books and People Project Woven by Bookstore Staff"
■High school student category award:
Team "FLYING KARAAGEKUN" (Yashiro High School, Nagano Prefecture)
Theme: “Not only young men, the old, read the book!!(in Nagano)”
■ Winning teams (finalists) *Announcement order
FLYING KARAAGEKUN (Yashiro High School, Nagano Prefecture)
Super spicy mapo (University of Tsukuba Graduate School)
MUST (Musashino University)
Bookstore twice a week (Keio University)
RISE from Nurse (Keio University Graduate School) Fukafukaaha (Keio University Graduate School)
Hibiki (Toyonan High School)
NULL (Graduate School of the University of Tokyo)
wadao.inc (Keio University, Soka University, Seikei University)
Teruo Miyano (Keio University Graduate School) *Withdrawn from the final round due to absence
3. About the Data Business Creation Contest
This data business creation contest is open to students from high school to graduate school across the country, and is based on the theme of "The Future of Bookstores." Participants will compete to propose "Neo Bookstores" for the internet age that will create the future of reading culture using book sales data, open data, and other data.
Keio University SFC Research Institute worked with its business partner CCC Marketing to formulate the theme for this contest, as well as handle the judging and awards process. Additionally, CCC Marketing provided book sales data from "TSUTAYA" and "Tsutaya Bookstore" for use in this contest (the data provided will be part of data that has been statistically processed so that specific individuals cannot be identified).
CCC Marketing believes that it is its social responsibility as a company to give back to society and consumers the T Card data entrusted to it by its customers, and is working to make opportunities to access T Card data widely available. As part of this initiative, we provided data to the contest, hoping that participants would create businesses while interacting with the data, which would lead to the creation and rediscovery of new value in data.
This time, 53 teams applied to participate, of which 28 teams entered the preliminary round. Of the 10 teams that passed the preliminary screening, 9 teams participated in the finals and gave their final presentations at the finals presentation.
For detailed results, please visit the official website of the 8th Data Business Creation Contest.
*The company names and product names listed in this press release are trademarks or registered trademarks of their respective owners.
Materials related to this matter
Results of the 8th Data Business Creation Contest announced
Inquiries regarding this matter
CCC Marketing Co., Ltd.
Public Relations Officer: Ando
TEL: 03-6800-4464
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