The aroma of freshly baked bread wafts through the air in the morning. Italian bakery Princi R opens at Daikanyama T-SITE.

2019.07.24 Press Releases
Culture Convenience Club Co., Ltd. / T-SITE Co., Ltd.

On July 24, 2019, Italian bakery Princi Daikanyama T-SITE opened at Daikanyama T-SITE, a lifestyle-oriented facility with Daikanyama T-SITE as its core and multiple specialty stores connected by walking paths.
Princi R first arrived in Japan at the Starbucks Reserve R Roastery Tokyo, which opened in Nakameguro in February 2019, and this is its first standalone store at Daikanyama T-SITE.

Daikanyama T-SITE has offered customers the opportunity to experience the changing seasons and the transitions between morning, noon and night, experiences that cannot be experienced through online shopping. From the planning stage of the facility, there was a desire to "welcome customers with the aroma of freshly baked bread in the morning."
This time, we were able to realize our initial wish by welcoming Princi R as a tenant, as we sympathized with their philosophy of valuing "handmade artisanal work" and "experiences that stimulate all five senses" and allowing people to enjoy Italian food culture all day long.

At Princi Daikanyama T-SITE, you can enjoy authentic Italian cuisine at the counter seats inside the restaurant as well as on the terrace seats at Daikanyama T-SITE. Customers who stop by on a walk with their dog can relax on the terrace, enjoying bread, coffee and a good book.
Ahead of the opening of new tenant "Princi Daikanyama T-SITE," the music floor of Daikanyama T-Site Bookstore was also renovated on June 28th, creating a cafe space filled with music and a great view.

Daikanyama T-SITE is located in the heart of the city, surrounded by abundant greenery, and will continue to offer suggestions for making life more enjoyable and enriching, including culture, food, and pet-related activities.

Store name: Princi Daikanyama T-SITE
Address: Daikanyama T-SITE N4 Building, 16-15 Sarugakucho, Shibuya-ku, Tokyo
TEL 03-6455-2470
Business hours: 8:00-22:00 (irregular holidays)

Store name: Daikanyama Tsutaya Bookstore
Address: 17-5 Sarugakucho, Shibuya-ku, Tokyo　
TEL 03-3770-2525
Business hours: 1F 7:00-26:00
2nd floor (music floor, video floor) 9:00-26:00
2F (Lounge "Anjin") 11:00-26:00

Materials related to this matter

The aroma of freshly baked bread wafts through the air in the morning. Italian bakery Princi R opens at Daikanyama T-SITE.

Inquiries regarding this matter

Culture Convenience Club Co., Ltd. Public Relations: Motonaga and Hanai / TEL: 03-6800-3570


Starbucks Coffee Japan PR Office Matsufuji Okabe / TEL 03-5572-6072