Under its vision of becoming "the world's best planning company," CCC has created value for customers by utilizing assets such as big data and unique knowledge in business areas including TSUTAYA and T-Points.

After the Great East Japan Earthquake in 2011, we began to think, "Is there anything we can do?" and CCC's activities expanded beyond its previous scope to become "an effort to create new value together with a variety of people."
Over the past 10 years, five children's centers and playgrounds have been built, a new local ethical food brand has been created, a library bustling with local residents, a complex facility has opened, and a variety of events have been held. And in each of these places, new communities and values were born.

The newly published MOOK is a record and review of projects that CCC has undertaken, such as social activities, community coexistence activities, and community building through culture. We interviewed and compiled information on how our activities were received by local people and how they changed the area and the lives of those involved.
A child who played at the children's center built in 2011 with support from T members using T points is now a high school student and shared his memories of that time. A junior high school student who participated in an art project in Ishinomaki in 2017 went on to art school this spring. Many other people also appeared and offered a variety of opinions.