CCC Marketing Research Institute Launches "Industry Weather Forecast" [Monthly Survey of Consumer Trends and Outlook in Seven Retail Industries]

2021.06.15 Press Releases
CCC Marketing Co., Ltd.

--Applies to convenience stores, supermarkets, drugstores, home improvement stores, restaurants, department stores, and shopping centers--

CCC Marketing Research Institute (hereinafter referred to as "CCCMK Research Institute"), a research institute established in July 2020 by CCC Marketing Co., Ltd. (Head office: Shibuya-ku, Tokyo; President and CEO: Kitamura Kazuhiko) to communicate the thoughts of 70 million people, is pleased to announce that it will begin publishing a monthly "Industry Weather Forecast," a compilation of consumer trends and outlooks in seven retail industries based on its own research and analysis.

CCCMK Research Institute has conducted various original surveys, published survey and analysis reports, and held online seminars, with the aim of returning the various data and assets held by CCC Marketing to society and realizing a world where its mission can be realized through co-creation with all kinds of people, including consumers, companies, educational institutions, and local governments.

We are pleased to announce the release of our "Industry Weather Forecast," an original survey of consumer trends and outlooks in seven retail industries: convenience stores, supermarkets, drugstores, home improvement stores, restaurants, department stores, and shopping centers, combining receipt data from users of "Recica," a household accounting app that allows users to earn T-points with shopping receipts, with surveys of companies conducted by researchers at CCCMK Research Institute. We will publish monthly industry trends and forecasts based on consumer behavior, taking into account the purchasing habits of our "Recica" users, interviews with various companies conducted by our researchers, the market taking into account the external environment, and corporate performance.

CCCMK Research Institute aims to become a research institute that communicates the thoughts of 70 million consumers, and will continue to examine new ways of collaboration based on consumer data and insights, helping to realize consumers' "nice moments" and providing useful information to companies.

■"Industry Weather Forecast" provides monthly consumer trends and outlook for seven retail industries

■Information provided by the CCC Marketing Research Institute
A survey of attitudes towards social change and lifestyle changes from the consumer's perspective
●A survey based on data from 70 million people to understand the characteristics of different generations and regions
●Disseminating survey results through online seminars
"Industry Weather Forecast" provides monthly consumer trends and outlook for seven retail industries

Name: CCC Marketing Research Institute (CCCMK Research Institute)

Established: July 21, 2020

<"Resica" service overview>

This is a household accounting app that allows you to earn T points by simply taking photos of your everyday shopping receipts and registering them, depending on the number of receipts you register. You can check your registered shopping information on the in-app calendar, and view graphs of your monthly expenses by category, such as food and eating out, allowing you to manage your money while earning T Points.

Materials related to this matter

CCC Marketing Research Institute Launches "Industry Weather Forecast" [Monthly Survey of Consumer Trends and Outlook in Seven Retail Industries]

Inquiries regarding this matter
[Inquiries from the press]
CCC Marketing Co., Ltd. Public Relations: Nakagawa
TEL: 03-6800-4464

[Inquiries regarding the survey and CCC Marketing Research Institute]
CCC Marketing Research Institute, Person in charge: Sugiura/Saito
cccmk-souken@ccc.co.jp