A first in Japan! A matchmaking event using CCC Group's AI matching service will be held in the northern area of Miyazaki Prefecture to support matchmaking.

2021.07.16 Press Releases
Northern Miyazaki Prefecture Regional Administrative Affairs Association / Culture Convenience Club Co., Ltd. / CCC Marketing Co., Ltd. / Pacic Co., Ltd.

- "SUMMER PARTY 2021 in HIMUKA" will be held on Saturday, August 28th! -

To support matchmaking in the northern area of Miyazaki Prefecture, the Northern Miyazaki Prefecture Wide-Area Administrative Affairs Association will be holding the first matchmaking event in the country, "SUMMER PARTY 2021 in HIMUKA," on Saturday, August 28, 2021, utilizing AI matching*1 provided by Culture Convenience Club Co., Ltd. (Head office: Shibuya-ku, Tokyo; President and CEO: Masuda Muneaki) and CCC Marketing Co., Ltd. (Head office: Shibuya-ku, Tokyo; President and CEO: Kitamura Kazuhiko) (hereinafter referred to as the "CCC Group").

The Northern Miyazaki Prefecture Wide-area Administrative Affairs Association, which is made up of nine municipalities in northern Miyazaki Prefecture (Nobeoka City, Hyuga City, Kadogawa Town, Morotsuka Village, Shiiba Village, Misato Town, Takachiho Town, Hinokage Town, and Gokase Town), is undertaking various initiatives to resolve common issues faced by each municipality (such as population decline, depopulation, tourism, and employment). The CCC Group is working to share T Card lifestyle data with society and consumers, working with various regions across Japan to further enhance the value of their communities and create richer lives for their citizens. In addition, the matchmaking event is being planned in partnership with Pacic Co., Ltd. (headquarters: Nobeoka City, Miyazaki Prefecture; President and CEO: Junichi Iwasa; hereinafter referred to as "Pacic") as a bus tour that also includes recreational activities in northern Miyazaki Prefecture. Pacic's Glocal Production business is a coordination team that is well-versed in a wide range of fields, including travel, tourism urban development, and support for foreign workers. They utilize their knowledge and experience to work on social projects every day to solve local social problems.

As part of efforts to address the trend of people remaining unmarried and marrying later in life, which is one of the factors behind the declining birthrate, we will be holding a matchmaking event using AI matching to provide a place for single people living in the northern part of Miyazaki Prefecture who wish to get married to meet and interact with others. The AI matching service provided by the CCC Group uses data from T-Points, which is used by 70 million people, and data on the tendencies of happy couples to predict compatible "potential soul mates."

Participants in this event will be able to experience AI matching by simply answering a simple questionnaire, and will also have the opportunity to use AI matching to find a more compatible partner based on each other's internal characteristics, such as values and lifestyle tendencies.

The Northern Miyazaki Prefecture Regional Administrative Affairs Association hopes that this event will help address the trend of unmarried people and late marriages.

CCC Group and Pacic hope that this event will lead to a more prosperous society for the next generation, including promoting measures to combat the declining birthrate and aging population in the northern Miyazaki area and revitalizing the region, and will continue to propose planning and implementing similar events in the future.

Date and time: Saturday, August 28, 2021, 12:00-20:30
*Schedules and other details may be changed due to rain or severe weather, priority measures to prevent the spread of infection, the issuance of a state of emergency declaration, etc.
・Participation conditions:
Men: Single people living in the northern part of Miyazaki Prefecture, aged between 20 and 35
Women: Single (regardless of place of residence) aged 20 to 35
・Capacity: 20 men and 20 women *First come, first served

・How to apply:Special web pageApply from here

Participation fee: 5,000 yen for men, 2,500 yen for women
*Includes bus fare, activity fee, food and drink, and insurance.
・Venue: Sumie Beach, Hinata Sun Park
・Organizer: Northern Miyazaki Prefecture Regional Administrative Affairs Association
・AI matching:

・Schedule for the day:

*1: We have developed an AI-based matching algorithm that predicts trends in lifestyles and values such as food, clothing, and shelter based on T-Card data, and predicts compatibility between two people by applying machine learning to the model data. When developing the algorithm, we prioritize protecting our customers' personal information and privacy, and use trend data obtained through statistical analysis of T Card data.

Materials related to this matter
A first in Japan! A matchmaking event using CCC Group's AI matching service will be held in the northern area of Miyazaki Prefecture to support matchmaking.

Inquiries regarding this matter
CCC Marketing Co., Ltd.
Public Relations Officer: Ando
TEL: 03-6800-4464