Monthly flat-rate service "TSUTAYA Premium" collaborates with video streaming service "dTV"

2022.03.15 Press Releases
Culture Convenience Club Co., Ltd. / NTT Docomo, Inc.

-A wide selection of original content and titles not yet available digitally, available in stores and online!-

Culture Convenience Club Co., Ltd. Tsutaya Bookstore Company (Headquarters: Shibuya-ku, Tokyo / President and CEO: Tomohiro Umetani, hereinafter referred to as "TSUTAYA") and NTT Docomo, Inc. (Headquarters: Chiyoda-ku, Tokyo / President and CEO: Motoyuki Ii, hereinafter referred to as "NTT Docomo") will begin service collaboration between TSUTAYA's flat-rate service "TSUTAYA Premium" and NTT Docomo's video streaming service "dTV®" from Wednesday, June 15, 2022.

"TSUTAYA Premium" is a monthly flat-rate service that starts at 1,100 yen (tax included) and allows you to rent as many old DVDs as you want at TSUTAYA stores, as well as use video streaming services. Through this collaboration between "TSUTAYA Premium" and "dTV," the video streaming service portion of "TSUTAYA Premium" will be provided on "dTV."This will significantly expand the lineup of titles available for rental only in stores, as well as original video and music content distributed online, transforming the service into one that offers a variety of ways to enjoy entertainment. Furthermore, we will continue to consider new initiatives that leverage the strengths of both companies. Due to collaboration with the video streaming service "dTV," "TSUTAYA TV" will end its service on Tuesday, June 14, 2022. For details on service termination, please refer to the "TSUTAYA TV" service site. (https://tsutaya-tv.jp/)

We are planning a campaign to coincide with the start of service collaboration on Wednesday, June 15, 2022. More details about the campaign will be announced at a later date.

"TSUTAYA" and "dTV" will leverage the strengths of both companies in stores and online to provide convenient and comfortable entertainment that can be enjoyed according to customers' lifestyles, while considering collaboration on content including titles not yet available digitally and original works.

*"dTV" is a registered trademark of NTT Docomo, Inc.

About "TSUTAYA Premium"

■ "TSUTAYA Premium" service overview
This is a monthly flat-rate service that starts at 1,100 yen (tax included) per month*1*2 and allows you to rent as many old DVDs/Blu-rays as you want at TSUTAYA stores*3*4 and use the online video streaming service "dTV"*5.

■ "TSUTAYA Premium" 4 recommended points
①In addition to movies and dramas, you can enjoy a wide variety of content, including "dTV" original content.
・Popular movies and dramas
・No.1 in number of live music productions *6
・The fastest delivery of anime you've missed
・Exclusive spin-offs of popular dramas/movies
・Voice actor stage and 2.5-dimensional stage productions
・Variety shows featuring popular idols

② "dTV" is more convenient and fun
In addition to being able to download and play content on your smartphone, it is also compatible with televisions and projectors, allowing you to enjoy a wide variety of content, including movies and live music concerts, on a large, immersive screen. In addition, there are plenty of member-only benefits, such as the "dTV Meister Challenge" membership ranking system, which gives you more benefits the more you use the service, and gift campaigns where you can win rare goods.

③Works that are not available for streaming can be rented at TSUTAYA stores.
You can also rent and enjoy TV dramas that are not yet available digitally, such as films directed by Takeshi Kitano, Studio Ghibli films, the TBS drama "GOOD LUCK!!," and the Fuji TV drama "Code Blue: Doctor Helicopter Emergency Lifesaving," at TSUTAYA stores. (As of February 10, 2022)

④ Unlimited rental of old DVDs at multiple stores. No return deadline and no late fees
By subscribing to "TSUTAYA Premium," you will not only be able to rent as many old DVDs as you like at multiple participating stores*7 that offer "TSUTAYA Premium," but you will also be able to rent with no return deadline and will not have to pay late fees. 　

■ "dTV" migration schedule and usage procedures

*1 The amount varies depending on the store.
*2 You will earn 1 T-Point for every 200 yen you pay in monthly fees for "TSUTAYA Premium."
*3 There is a limit to the number of items that can be rented at the same time, which varies depending on the store.
*4 There is no return deadline or extension fee, and rental renewal fees are free.
*5 "dTV" is a video distribution service that allows you to watch a variety of genres, including movies, dramas, anime, and music, whenever you want, on your smartphone, TV, or computer. In addition to the wide range of unlimited viewing titles, you can also enjoy popular movies that have just been released in theaters and live music performances by popular artists for an individual fee. When you make a purchase, you will earn d points, which you can then use to pay.
*6 Researched by GEM Partners/As of November 2021. Counts music content excluding movies, dramas, and anime (musical movies, musicals, etc.) that are available for unlimited viewing at a fixed price on major domestic subscription video streaming services.
*7 Some stores are not eligible. Target stores arehttps://tsutaya.tsite.jp/premium/service/indexPlease refer to.

Materials related to this matter

Monthly flat-rate service "TSUTAYA Premium" collaborates with video streaming service "dTV"

Inquiries regarding this matter
[Press Media]
Culture Convenience Club Co., Ltd. Public Relations Office
Email: tsutaya_pr@ccc.co.jp

NTT Docomo, Inc.
Content Business Department Content Services
Video Communication First
Email: dtv-marketing-ml@nttdocomo.com

[Customers]
TSUTAYA Contact Center
Navi Dial: 0570-001-755　
Reception hours: 10:00-19:00 (open all year round)


dTV Help Center
https://help.video.dmkt-sp.jp/hc/ja