"TSUTAYA Conditioning PILATES," a Pilates specialty store run by "TSUTAYA Conditioning," a gym that "balances the mind and body," has opened in Mikatahara, Sakushin Gakuinmae, and Santo Moon Kakida River!

2025.05.23 Press Releases
Culture Experience Co., Ltd.

--Women-only, small group, beginner-friendly "Easy Pilates"--

Culture Experience Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Shinichiro Kamaura; hereinafter referred to as "CX") will introduce "TSUTAYA Conditioning PILATES" to the "TSUTAYA Conditioning Mikatahara Store" in Hamamatsu City, Shizuoka Prefecture on Thursday, May 1, 2025, and will open the "TSUTAYA Conditioning PILATES Sakushin Gakuinmae Store" (inside the "TSUTAYA Sakushin Gakuinmae Store" in Utsunomiya City, Tochigi Prefecture) on Friday, May 23, 2024, and the "TSUTAYA Conditioning PILATES Santo Moon Kakida River Store" (inside the "TSUTAYA BOOKSTORE Santo Moon Kakida River Store" in Sunto District, Shizuoka Prefecture) on Monday, June 2. Trial lessons are currently being held at each store.

About "TSUTAYA Conditioning PILATES"

"TSUTAYA Conditioning" is a lifestyle gym proposed by TSUTAYA with the concept of "balancing the mind and body."In a space surrounded by carefully selected books, we offer fully automated AI machines and yoga programs that even beginners can easily continue, as well as events and other activities to provide a richer lifestyle based on exercise, food, beauty, and knowledge. The first store opened in Sakurashinmachi, Setagaya Ward, Tokyo in 2017, and we aim to have 200 stores by the end of fiscal year 2027 in order to propose healthier lifestyles.

"TSUTAYA Conditioning PILATES" is a machine Pilates specialty store for women only, aimed at beginners, that follows the concept of "TSUTAYA Conditioning" and allows you to experience Pilates, which is gaining attention as an exercise that restores the functional and beautiful posture of the human body.

Features of "TSUTAYA Conditioning PILATES"

3) Reservation-only, with a variety of plan options available
Reservations are required and you can reserve your desired lesson date and time through our dedicated reservation website. Customers can cancel their reservation up to one hour before the scheduled time through the reservation website, so even if an unexpected appointment comes up, you can cancel without having to pay the fee for the one session, which is reassuring. You can also choose between a 4-times-a-month or 8-times-a-month plan depending on the pace you prefer. If you would like to use the course more than the monthly limit, you can take additional lessons by paying 3,850 yen per lesson.

*The start date for the additional course service will vary depending on the congestion situation at the time of opening.
*At Sakushin Gakuin-mae store, we also offer a plan that allows you to use both stores, the Utsunomiya Station East Exit store and the Sakushin Gakuin-mae store.
*At the Mikatahara store, we also offer plans that include yoga lessons.

"TSUTAYA Conditioning PILATES" will propose a healthy lifestyle that will align the mind and body through experiences such as machine Pilates.

Details of each store
■TSUTAYA Conditioning Mikatahara store (newly introduced on May 1st)

・Pilates members can also use the attached gym and book lounge.
・The book lounge has over 500 books available (with around 20 new books added every month)

Address: 109-2 Mikataharacho, Chuo Ward, Hamamatsu City, Shizuoka Prefecture
TEL: 053-436-2769
Business hours: 9:00-22:00 (open all year round, excluding New Year's holidays)

Fee

■TSUTAYA Conditioning PILATES Sakushin Gakuinmae Store (opening May 23rd)

・We offer a plan that allows you to use two stores: TSUTAYA Conditioning PILATES Utsunomiya Station East Exit Store and TSUTAYA Conditioning PILATES Utsunomiya Station East Exit Store.
・Book lounge (approximately 50 books, with around 5 new books added each month)

Address: 2-1 Nishiichinosawacho, Utsunomiya City, Tochigi Prefecture
TEL: 028-647-1391
Business hours: 9:00-22:00 (open all year round, excluding New Year's holidays)

Fee

A plan that allows use of two stores, including the Utsunomiya Station East Exit store

■TSUTAYA Conditioning PILATES Santo Moon Kakida River Store (opening June 2nd)

・Book lounge (approximately 50 books, with around 5 new books added each month)
Two stretching machines are available. Available before and after lessons.

Address: 52-7 Fushimi, Shimizu-cho, Sunto-gun, Shizuoka Prefecture, Santo Moon Kakida River Store, Oasis 1F TSUTAYA BOOKSTORE
TEL: 055-928-6402
Business hours: 10:00-21:30 (open all year round, excluding New Year's holidays)

Fee

*Prices include tax
*The monthly fee for the first month will be calculated on a pro rata basis based on the start date of use.
*Individual practice sessions are limited to 30 minutes per session, up to 90 consecutive minutes (reservations required). The start date will vary depending on the store.

Materials related to this matter

"TSUTAYA Conditioning PILATES," a Pilates specialty store run by "TSUTAYA Conditioning," a gym that "balances the mind and body," has opened in Mikatahara, Sakushin Gakuinmae, and Santo Moon Kakida River!

Inquiries regarding this matter
Culture Experience Co., Ltd. Public Relations Office
TEL: 045-522-8154 MAIL: cx_press@cl-ex.co.jp