TSUTAYA Conditioning's Pilates specialty store, TSUTAYA Conditioning PILATES, will open in Fukuchiyama (Kyoto Prefecture), Fukui Takayanagi (Fukui Prefecture), and Saijo (Hiroshima Prefecture) on July 1st!
2025.06.24
Press Releases
Culture Experience Co., Ltd.
- Easy Pilates for women only, small groups, and beginners. Pilates specialty store at "TSUTAYA Conditioning," a gym that "conditions the mind and body"
Culture Experience Co., Ltd. (Headquarters: Chiyoda-ku, Tokyo; President and CEO: Shinichiro Kamaura; hereinafter referred to as "CX") will open three "TSUTAYA Conditioning PILATES" stores on Tuesday, July 1, 2025. The three stores are "TSUTAYA Conditioning PILATES AVIX Fukuchiyama Store" (located in "TSUTAYA AVIX Fukuchiyama Store" in Fukuchiyama City, Kyoto Prefecture), "TSUTAYA Conditioning PILATES" will be newly introduced at "TSUTAYA Conditioning Fukui Takayanagi Store" in Fukui City, Fukui Prefecture, and "PILATES STUDIO HAKU Saijo Store produced by TSUTAYA Conditioning" (located in "MYGM24 Saijo Store" in Higashihiroshima City, Hiroshima Prefecture). Trial lessons are currently being held at each store.
TSUTAYA Conditioning PILATES:https://tc.tsite.jp/pilates/top
■About "TSUTAYA Conditioning PILATES" (https://tc.tsite.jp/)
"TSUTAYA Conditioning" is a lifestyle gym proposed by TSUTAYA with the concept of "balancing the mind and body."In a space surrounded by carefully selected books, we offer fully automated AI machines and yoga programs that even beginners can easily continue, as well as events and other activities to provide a richer lifestyle based on exercise, food, beauty, and knowledge. The first store opened in Sakurashinmachi, Setagaya Ward, Tokyo in 2017, and we aim to have 200 stores by the end of fiscal year 2027 in order to propose a healthier lifestyle.
"TSUTAYA Conditioning PILATES" is a machine Pilates specialty store for women only, aimed at beginners, that follows the concept of "TSUTAYA Conditioning" and allows you to experience Pilates, which is gaining attention as an exercise that restores the functional and beautiful posture of the human body.
Features of "TSUTAYA Conditioning PILATES"
1) Women-only, small group lessons
We offer approximately 100 to 120 in-depth lessons per month for beginners, taught by experienced instructors. The classes are women-only and in small groups, so even those who are trying machine Pilates for the first time or those who don't have much exercise habits and lack confidence can use them with confidence.
2) You can read books carefully selected by the concierge at Daikanyama T-SITE
In between exercise sessions, you can enjoy reading books on the themes of exercise, beauty, food, and lifestyle, selected by the concierge of Daikanyama T-SITE before and after your lesson.
*The number of books available varies depending on the store.
3) Reservation-only, with a variety of plan options available
Reservations are required and you can reserve your desired lesson date and time through our dedicated reservation website. Customers can cancel their reservation up to one hour before the scheduled time through the reservation website, so even if an unexpected appointment comes up, you can cancel without having to pay the fee for the one session, which is reassuring. You can also choose between a 4-times-a-month or 8-times-a-month plan depending on the pace you prefer. If you would like to use the course more than the monthly limit, you can take additional lessons by paying 3,850 yen per lesson.
*The start date for the additional course service will vary depending on the congestion situation at the time of opening.
*At the Fukui Takayanagi store, we also offer plans that include yoga lessons.
"TSUTAYA Conditioning PILATES" will propose a healthy lifestyle that will align the mind and body through experiences such as machine Pilates.
Details of each store
■TSUTAYA Conditioning PILATES AVIX Fukuchiyama store
・First store in Kyoto Prefecture
・Part of the second floor of the TSUTAYA AVIX Fukuchiyama store has been renovated into a women-only space, and in addition to TSUTAYA Conditioning PILATES, TN nails, self-nails, and a nail salon chair have been introduced.
・The book lounge has over 40 books on display (with around 5 new books added each month).
Address: 149 Higashi-Ugocho, Fukuchiyama City, Kyoto Prefecture
TEL: 0773-45-6300
Business hours: 9:00-21:30 (open all year round, excluding New Year's holidays)
Official website:https://tc.tsite.jp/pilates/4718
Fee
■TSUTAYA Conditioning Fukui Takayanagi store
・TSUTAYA Conditioning PILATES is newly introduced at "TSUTAYA Conditioning Fukui Takayanagi Store"
- Pilates members can use the on-site gym facilities, book lounge, dressing chairs, and powder room.
- The book lounge has approximately 500 books, with around 20 new books added each month.
Address: 2203 Takayanagi 3-chome, Fukui City, Fukui Prefecture
TEL: 0776-52-7211
Business hours: 10:00-22:00 (open all year round, excluding New Year's holidays)
Official website:https://tc.tsite.jp/3512/
Fee
*Member options include hydrogen water (all-you-can-drink cold and room temperature hydrogen water) for 1,100 yen/month and Tanita Cafe (Tanita Cafe original coffee and herbal tea) for 100 yen/cup.
■PILATES STUDIO HAKU Saijo store produced by TSUTAYA Conditioning
・"MYGM24 Saijo Store" has been partially renovated, and "PILATES STUDIO HAKU Saijo Store produced by TSUTAYA Conditioning" produced by TSUTAYA Conditioning has opened.
・Book lounge (approximately 40 books, with around 5 new books added each month)
Address: 2F, 1-32 Saijo Showacho, Higashihiroshima City, Hiroshima Prefecture
TEL: 082-437-3910
Opening hours: Please see the lesson schedule. (Closed on Mondays)
Official website:https://tc.tsite.jp/pilates/6741
Fee
*All prices include tax.
*The monthly fee for the first month will be calculated on a pro rata basis based on the start date of use.
Materials related to this matter
TSUTAYA Conditioning's Pilates specialty store, TSUTAYA Conditioning PILATES, will open in Fukuchiyama (Kyoto Prefecture), Fukui Takayanagi (Fukui Prefecture), and Saijo (Hiroshima Prefecture) on July 1st!
Inquiries regarding this matter
Culture Experience Co., Ltd. Public Relations Office
TEL: 045-522-8154 MAIL: cx_press@cl-ex.co.jp
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