CCC and Top Culture jointly establish a new company to plan and propose the development of stationery and lifestyle goods.

2011.06.24 Press Releases
Culture Convenience Club Co., Ltd.

Culture Convenience Club Co., Ltd. (hereinafter referred to as CCC) and Top Culture Co., Ltd. have agreed to establish a joint venture company in July with the aim of further enhancing the value of TSUTAYA stores and strengthening their competitiveness. The joint venture will leverage CCC's franchise platform infrastructure and Top Culture's independently cultivated expertise in stationery sales. The agreement was signed today.

TSUTAYA STATIONERY NETWORK Co., Ltd. (hereinafter referred to as TSN), to be established, will propose the development of stationery and lifestyle goods as new items to be handled by CCC's directly managed stores and franchisees, and will also actively work on developing original products to strengthen the brand power of "TSUTAYA".

By combining entertainment content such as books, music, and movies with stationery and lifestyle goods, TSUTAYA will propose a variety of lifestyles to make everyday life more enjoyable and enriching.

[New Company Overview]
Company Name: TSUTAYA STATIONERY NETWORK Co., Ltd.
Head office location: Shibuya-ku, Tokyo
Representative: Muneaki Masuda, Representative Director and President
Business activities: Planning and proposing store layouts for stationery, household goods, etc., and developing original products.
Capital: 50 million yen
Date of establishment: July 1, 2011 (planned)
Fiscal year end: March
Shareholder structure: CCC 51%, Top Culture 49%

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Establishment of a new company to plan and propose the development of stationery and lifestyle goods.

Inquiries
[Business Inquiries]
TSUTAYA STATIONERY NETWORK Co., Ltd.
TEL: 03-6800-4783

[Media Inquiries]
Culture Convenience Club Co., Ltd. Public Relations Representative: Yuta Takahashi
TEL: 03-6800-4464／FAX: 03-3760-6020